Tips to Help You Land Your First Marketing Job in New Delhi
Now that you’ve considered marketing a viable career, your next step is to start looking for a marketing job. You don’t specifically need a degree in the field to land a job in the marketing industry. No matter what got you into making this decision for yourself, here are some tips to help you land your first marketing job in New Delhi.
Understand What Kind Of Marketing Job You Want
Make sure you’re familiar with popular marketing roles, such as email marketing, brand management, product marketing and so on. Be clear on what kind of role you’d like to take on. You could always start as a generalist to refine your skills and figure out where you want to go next.
Follow Marketing Experts’ Blogs, Newsletters And Social Media
Follow what industry leaders have been saying and implementing in their very own marketing campaigns. You can benefit from the new ads they’re launching or the trends they’re spotting. You can utilise this information in later interviews to demonstrate to recruiters that you’re up-to-date on industry trends and can successfully adopt them in your campaigns.
Set up Informational Interviews
Make some phone calls and set up some interview sessions with real marketers. Speaking with experts with vast experience will help you prepare for the applications, screenings, and first employment. You can ask the following questions:
- What was your road into marketing and how did you arrive at where you are now?
- What does a typical week at your job entail?
- What strategies do you use to overcome any obstacles in your job?
- Do you have some advice for people who want to enter into marketing but don’t have any professional marketing experience?
Develop Relationships With Mentors
Your mentor can help you write an effective resume and cover letter that will appeal to prospective employers. Your mentor can also help you anticipate the types of questions you’ll face if you’re called in by a recruiter.
Create Your Own Content
This will allow you to practise your digital marketing skills while also demonstrating to potential employers that you do have the acumen for the job. Don’t forget to consider how to get into the minds of the target audience, how to create high-value content, and how to learn from what works and what doesn’t.
Look For Freelance Opportunities
Try to find whatever marketing-related freelancing positions you can, such as freelance writing and social media management positions. This is an excellent method to gain practical experience which you can include on your resume.
Gain More Marketing Skills
Develop skills that can help you stand out as a candidate for marketing jobs, such as learning the fundamentals of search engine optimisation.
Build Your Online Portfolio
Make an online portfolio of your best work. With samples of your most spectacular work, having your personal website can also demonstrate initiative and allow you to immediately stand out among other applicants. You can also compile the appreciation you have received for your freelance projects.
Highlight Your Marketing Skills in Your Resume and Cover Letter
Look for overlaps between the abilities you already have and those highlighted in a job role you’re interested in. Emphasise them in the cover letter and resume and be prepared to elaborate on them during interviews.
To Wrap It Up
As you begin to follow some of the suggestions above, keep in mind that landing a marketing job in New Delhi is similar to landing any other role in any other city. You’ll have to put in the effort, be well-prepared, and make yourself as noticeable as possible.