The SBI Grahak Mitra role involves:
Customer Support: Grahak Mitras provide first-level assistance to customers at SBI branches, helping them with self-service and digital banking platforms.
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Education and Guidance: They educate customers on using various banking services, aiming to reduce foot traffic for routine transactions at counters.
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Deployment: These personnel are specially trained staff drawn from the bank’s subsidiary, State Bank Operations Support Services.
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This role is crucial for enhancing customer experience and promoting alternate banking channels.