As a Digital Marketing Executive, you will be responsible for developing and implementing digital marketing strategies to drive online traffic to our blue grey collar job platforms.
Responsibilities:
- Plan and execute all digital marketing campaigns, including SEO/SEM, email, social media, and display advertising campaigns
- Measure and report performance of all digital marketing campaigns, and assess against goals
- Identify trends and insights to optimize spend and performance based on the insights
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels
- Stay up-to-date with the latest trends and best practices in online marketing and measurement
Good to Have:
- Bachelorâs degree in Marketing or relevant field preferred
- Proven working experience in digital marketing
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.